Interior - a specific area of architecture, such as independent as, say, urban. However, in contrast to the interior of the capital structures are sometimes moments. A fashion for a change of clothes - each season. And this is another argument in favor of specialized exhibitions, such as exhibition Interior World «interior, decoration, decoration and design», which took place in the UK «Olympic» in early September.
Interior World Exhibition was held for the second time, and consequently it was not known in the industry the company. Nevertheless, we learned that many of the exhibitors, not only donated his involvement, but have already signed the application for a large exhibition space for next year. It seems that the specialized exhibitions are the main areas to work effectively. Agree, the simultaneous presence of a relatively small exhibition space allows the majority of competitors and potential clients for three to four days to compare the ability of all distributors, and select the best quality partners.
exhibition was visited by a large number of Moscow and regional architects, builders, designers. The participants appreciated the opportunity to conduct presentations of products and master classes. A striking event was the round table «Fashion and PR in the interior» organized by the Chairman of the Executive Committee of the Guild of architects and interior designers, a member of the Union of Moscow Architects Dmitry Narinskim. Indeed Exhibition «Interiors, decorating, decoration and design» was the only opportunity to go to a similar event on the target audience. We think that it will further develop the market of interior and professions associated with this area.